An SEO expert is someone who understands and has the knowledge and expertise to get ranked and displayed within the first few pages of a search engine, mainly google, but also, youtube, craigslist and many other types of search engines.

So if everything in our world today is driven by search engines, doesn’t it make sense to learn all you can about how they work?  I know it is no small task and believe me it never ends.

You cannot finally get to a point and say I’m now an SEO Expert and I know everything there is to know about SEO.

No, far from that, you have to be continually learning about all the changes, the algorithms, the updates and you have to know where to find this information.

You could easily spend thousands of dollars on what you thought was SEO education, only to find out it was all out dated information that is no longer relevant.

Believe me there is a whole industry out there that makes millions doing just that, taking money from naive people who don’t know any better.

It is a shame, but it happens everyday.  I know because I have wasted a lot of my money as well, so I used to be one of those naive people.

So how do you learn SEO?  Well its a long never ending journey as I said before, but if you really want to know you have to be prepared to spend hours and hours digging and reading, watching, listening and be prepared to spend lots of money testing and validating things you learn.

Or you can just hire us, I will be offering a class in the future teaching other agents exactly what and how, I have learned and will update them constantly with all the new changes of what no longer works and what does.

But that is down the road a ways when I get the time available to do so. And it will not be cheap.  We are talking charging at least $5000 per person to learn this stuff.  I have spent more than that already.

Back to the Question What is An SEO Listing Expert…..

Well as it relates to a real estate agent, it is the application of the SEO expertise to selling homes and using all the search engines to get the maximum amount of exposure for that sellers home.

For instance craigslist is a search engine, a very large one.  But how do you make use of it to sell homes?  Well most agents just post endlessly the same old ad that every other agent posts and so on. And none of them stand out a tall. Some pay a service and thats even worse.

Well we have quite a different approach and we get better results, because we are SEO Listing Experts.

What about YouTube? It is also a search engine and last time we checked it was #2 after Google.  Well again most agents just shoot a video or create a slide show and upload it to YouTube or they pay a service to do it for them.

Again we have an entirely different approach for YouTube. And we know it works.  You may have found us through one of those videos we posted.  And again we get results, because we are SEO Listing Experts.

Well what about Google?  The big dog of them all, this is where they all start to fall down and most agents don’t even have a clue.

They spend money on PPC ads, they buy leads from referral sites and on and on.  Most will be lucky to ever show up on the 20th page of the SERP’s let alone the 1st page.

Now remember just because a company shows up on the first page does not mean your house gets the same exposure, although this is what they try to get you to believe and if you don’t know any better, it makes sense, but it could not be further from the truth.

Let me tell you a little secret…”Web Pages” Rank on google not “Entire Websites”.

So what your seeing on goole is just for that page and not the entire site.  People really get this confused.  They think, oh my god, their website is ranking on the first page of google, when in fact it is only that one page of the website that is ranking.

Many factors go into deciding what pages show up in a search result query and I can assure you it is not easy figuring this stuff out.

Google is not telling anyone how they serve up their results pages, and that is why its a never ending cycle of learning and testing and learning and testing.

Well what about the MLS itself, it is the original search engine for real estate and it works the same way although a little simpler than google, YouTube and Craigslist.

But never the less it is similar in that it returns results based on search queries that are input by the agent or maybe even by you via all these other IDX sites that pull data from the MLS services around the nation and are then hosted on various websites.

We could host one of those IDX MLS search widgets as well, but why bother, there every where already.

This to is an area where most agents have not fully learned all of the capabilities of the MLS, but we have spent the time to learn and make use of our SEO Expertise in this area as well.

There are countless other search engines out there, all the realtor.com sites, zillow, redfin, and the virtual tour sites and so on.  And to all of these engines, we apply our SEO Listing Expertise to make sure your home is seen by more people.

This in turns helps get your home sold in the least amount of time.  In the end a home is only sold when a buyer sees it and then decides they want to buy it.

Well we make sure every potential buyer gets to see your home.

That is what an SEO Listing Expert Is and Does

Hope this helped you…..